Have a Question & Answer Session for Your Customers
Author: TheoMcLanahan Total views: 5 Word Count: 563
Question and answer seminars for your customers can help you accomplish many things. Some examples are: you can create buzz about your website, increase your mailing list size, launch a new service or product, or even increase your profits.
Q&A seminars are a great way to quickly increase your mailing list. Simply place a message on your site that explains that you are holding the session, including the day and time. Don't announce how one is to access the seminar. Have your prospect fill out a form which is a part of your autoresponder; the autoresponder will then send them an email with the information with the teleseminar/ web conference.
If you are preparing for a product launch, having a question and answer seminar can work similarly to holding a press conference. It gives you the opportunity to explain the benefits and features of your product, and create publicity, and hopefully to increase your sales. The more information you can get out about the new product, and the more likely they are to want it and buy it.
Question and answer seminars also give you the platform to communicate and interact with your customers on a personal level. Some businesses will have a special seminar for only past customers. This format also is a fantastic way to get feedback on how to improve your existing product, and to get some ideas for future ones.
A smart thing to do when offering such seminars, is to record them, and sell them alone or packaged together at a later date. You can also add them as free bonuses to your other products when you sell them.
Another option is to open these seminars up to other people as a form of advertising. If your website is focused on business information for women who want to work from home, a virtual assistant or ghostwriter may be more than happy to pay you a fee for the opportunity to speak to your audience. To be most effective, the presentation shouldn't simply be a sales pitch. The presenter should provide some helpful information, as well as promote their business.
There are many ways in which you can hold your seminar. Some companies will allow you to use one teleconference line free of charge. Or, for a nominal fee, you could book a web conference room. Through this you can show photos, graphs and even PowerPoint presentations. You might also choose to take advantage and use a conference room and a teleconference line at the same time.
Once you have your time, date, and method of delivery set, it is time to promote. If you already have a mailing list, make sure to let them know about your event. As noted above, you could display some teaser information on your website, as well as any email or forum signature lines you may have. If you have an affiliate team, get them in on the promotion, too. If you don't have any affiliates, ask your online friends to help you spread the word. You may want to consider paying for some advertising, as well.
After you have some experience holding question and answer sessions, it becomes easier to plan and promote future ones. These can be a fun way to promote your product and service and connect you with others- be sure to enjoy the time you spend doing it.
My Articles Directory Free Web Content Provider
About the Author
Stop giving your article content away for free - get paid for your article marketing efforts. Find out how you can get paid for submitting articles with the internet's first viral article system. Visit http://www.articlesgoneviral.com for more information about how to get started.
Copy and Paste Article Code.
Remember: The article body, title, author bio and links may not be changed or removed. By publishing this article, you agree to all the terms in our Terms of Service.