Checklist marketing is ineffective, so just who are you kidding when you fool yourself?

You created interest with your prospect by making a big promise, and stated a feature to back up your promise. You gave them a logical and emotional benefit, and backed everything up with evidence. Finally, you asked their permission to ask questions.

Quites simply a fantastic piece of advice on why you should be making the most of sales training.

There is a little test that professional buyers give to every sales person. It is a test to see if they are confident in the price they presented. They call it the flinch test. Will you pass the test?

Not sure if your sales organization is up to snuff? Here are twelve keys to help ensure that your team is focused on the right things every day.

You're sitting in front of your prospect. You've spent time building a deep level of rapport, trust, and making them your best friend. They're smiling and very at ease with you. So what's next?

While its no secret that entrepreneurs and self-employed professionals need sales skills in order to thrive and survive, often times sales is exactly what stands in their way to success. And, too often one (or more) of these Top Ten Myths, is to blame. This article uncovers these misconceptions - one-by-one - and sheds light on them for what they are: false myths that can kill ANY business.

Trade show industry veterans share expert predictions on trends for 2008 to help exibitors and event promoters alike stay ahead of the changes and succeed in the coming year.

There are few decisions more critical for a company than the hiring of the leadership of their sales organization. Yet, few know how to do it well.

There is a right way and a wrong way to point out problems to your prospects. This is the right way