Is Article Marketing Really Any Good?

Author: MarkThompson Total views: 41 Word Count: 508


Every webmaster knows that to gain ranking positions in search engines you need to build links. This usually means hours at a computer submitting your site to directories and emailing other webmasters requesting reciprocal links. There is another way of getting links which often overlooked and complements your current link building strategy, writing articles.

Content is the life blood of the Internet every webmaster needs it and every website needs fresh content to keep Google and the other Search engines coming back regularly. By writing articles you can provide this content and at the same time get yourself permanent back links to your website. This article will attempt to answer some common questions asked by first time article writers.

What topics should I write about?

It is always easier to write about what you know to start with. Once you develop your writing skills then you can move on to subjects you need to research. Always make sure that the topic is related to the site that you are promoting.

How are site owners going to find my articles?

When you have finished writing and checking your articles you will submit them to article directories. These are like online libraries where the articles are listed in categories. Webmasters can copy the articles from these directories and use them just so long as they keep all the links in the articles live. You'll need to make sure that you have added a resource box to the bottom of your article that contains your links.

Won't people just remove the links?

Yes this does happen but not as often as you think. It is very easy to track these webmasters down. Use a tool like Google alerts which checks the Internet for relevant key phrases. It is very useful if you add a unique key phrase to your articles that you can enter into the search tool. You can also search for your name to ensure that all the links are live.

What length should the articles be?

There is no fixed length recommended. If you try to keep between 350 and 500 words you should be fine. Some people write much longer articles but I see this as a bit of a waste of time as a 2000 word article could easily be split into 4 500 word articles and give you 4 links back to your site.

What is the ideal number of submissions?

Views are divided on this some people say submit them to as many sites as possible while others think you should only submit unique articles to each site. If you don't have a tool that will help you to create unique articles then I would suggest making each submission to an article site with a PageRank of 4 or above unique.

How many Articles should I write?

The more you can write and distribute the better. It all depends on how comfortable you are with writing. This is my second article today while my wife has written 10. Set yourself a target to start with. For example try to write 1 article before your first coffee.

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