Writing a Great E-Book, Part I
Author: StephenBeck Total views: 13 Word Count: 385
The authors of unsuccessful e-books have one thing in common - they don't offer enough content. The best e-books on the market are chock-full of information that their audience really wants. That's an important consideration for those who make a living creating ebooks.
Adding bulk to an ebook is a great way to increase customer satisfaction which leads to fewer refunds and higher profit margins- something people publishing ebooks have to think about. In fact, skimpy PDF ebooks are the number one reason people return information products. So how do you beef up your PDF e-books? How do you put your ebook on steroids and have it busting at the seams with value?
To start, add a table of contents (TOC). This helps your readers to find the information that they want, while adding two or three pages to the total length of your document. Not only is a TOC valuable to your readers, it's easy to create one - most word processing programs can generate one automatically.
Second, add a list of resources in the back. All of the web sites, blogs and forums you visited to research your ebook should be put in a resources section in the back. You can also put all of the print books that you find helpful as well. Face it. There are tons of resources dealing with the topic of your ebook that you know and your customers don't. List those and you will provide a valuable service for them.
For your readers, I suggest you include a list of:
- List of books on your topic
- Magazines and e-zines;
- Videos online at YouTube and similar sites;
- List of web sites on your topic
- User forums and user groups; Blogs (your own or those of others);
For each link, include a short description of the resource to help your readers further. Tell them what information they can find using that link, and how it can help them. This adds more value than a simple list of links, with no rhyme or reason.
In my next article, I'll offer you three winning strategies for publishing ebooks. I'll help you to add meat to your e-book, which increases sales and makes your customers happier. By adding content, you turn your simple e-book into a great value for your clients... stay tuned, and I'll show you how.
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About the Author
Stephen Beck shows you that pdf e-books can develop a "cash on demand" online business. Creating ebooks has never been so simple when you watch Stephen's free videos by clicking either of the links.
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